Consumer preference and willingness to pay for certified high-iron beans among urban households in West Pokot County, Kenya

Enhancing transparency in the food system through product certification assures consumers to make informed nutritional choices. A choice experiment was conducted to evaluate household decision makers’ preferences for certified high iron common beans. A stratified multistage sampling technique was ad...

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Bibliographic Details
Main Authors: Donald Kiprono Kirwa, Eric Obedy Gido, Charles Karani
Format: Article
Language:English
Published: Taylor & Francis Group 2025-12-01
Series:Cogent Food & Agriculture
Subjects:
Online Access:https://www.tandfonline.com/doi/10.1080/23311932.2024.2448602
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