The Impact of Social Responsibility on Emotional and Behavioral Responses of Tourists After Failure in Four-Five-Star Hotels (Case Study: Tehran City)
The purpose of present study was to investigate the effect of social responsibility on emotional and behavioral responses of tourists after failure of services in four-star and five-star hotels. The research method is practical obgectively and descriptive and analytical methodology. The statistical...
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Kharazmi University
2022-06-01
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Series: | تحقیقات کاربردی علوم جغرافیایی |
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Online Access: | http://jgs.khu.ac.ir/article-1-3404-en.pdf |
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author | sara dodange babak hajikarimi MOHAMMAD mehdi mozafri kamiar kavosh |
author_facet | sara dodange babak hajikarimi MOHAMMAD mehdi mozafri kamiar kavosh |
author_sort | sara dodange |
collection | DOAJ |
description | The purpose of present study was to investigate the effect of social responsibility on emotional and behavioral responses of tourists after failure of services in four-star and five-star hotels. The research method is practical obgectively and descriptive and analytical methodology. The statistical population of the study was contained tourists who visited four-star and five-star hotels, and the sample size was estimated 384 people by the Cochran formula, sampling method was simple random. The data gathering tool was the questionnaire whose validity and reliability were confirmed. For investigating and testing of the research hypotheses was used structural equation modeling in the software environment, pls. The results of the research indicated that social responsibility has a positive and significant effect on loyalty, satisfaction and trust of tourists. In addition, findings showed that the satisfaction and trust of tourists have a positive and significant effect on their loyalty. |
format | Article |
id | doaj-art-d7102dcfa6c94dfcb703337314ca06a3 |
institution | Kabale University |
issn | 2228-7736 2588-5138 |
language | fas |
publishDate | 2022-06-01 |
publisher | Kharazmi University |
record_format | Article |
series | تحقیقات کاربردی علوم جغرافیایی |
spelling | doaj-art-d7102dcfa6c94dfcb703337314ca06a32025-01-31T17:29:06ZfasKharazmi Universityتحقیقات کاربردی علوم جغرافیایی2228-77362588-51382022-06-0122654360The Impact of Social Responsibility on Emotional and Behavioral Responses of Tourists After Failure in Four-Five-Star Hotels (Case Study: Tehran City)sara dodange0babak hajikarimi1MOHAMMAD mehdi mozafri2kamiar kavosh3 Ph.D. student, Department of Business Administration, Abhar Branch, Islamic Azad University, Abhar, Iran. Assistant Professor of Industrial Management, Abhar Branch, Islamic Azad University, Abhar, Iran. Department of Industrial Management, ghazvin University, ghazvin, Iran. Department of Business Administration, Abhar Branch, Islamic Azad University, Abhar, Iran. The purpose of present study was to investigate the effect of social responsibility on emotional and behavioral responses of tourists after failure of services in four-star and five-star hotels. The research method is practical obgectively and descriptive and analytical methodology. The statistical population of the study was contained tourists who visited four-star and five-star hotels, and the sample size was estimated 384 people by the Cochran formula, sampling method was simple random. The data gathering tool was the questionnaire whose validity and reliability were confirmed. For investigating and testing of the research hypotheses was used structural equation modeling in the software environment, pls. The results of the research indicated that social responsibility has a positive and significant effect on loyalty, satisfaction and trust of tourists. In addition, findings showed that the satisfaction and trust of tourists have a positive and significant effect on their loyalty.http://jgs.khu.ac.ir/article-1-3404-en.pdfsocial responsibilitysatisfaction of touristsloyalty of touriststrust of tourists |
spellingShingle | sara dodange babak hajikarimi MOHAMMAD mehdi mozafri kamiar kavosh The Impact of Social Responsibility on Emotional and Behavioral Responses of Tourists After Failure in Four-Five-Star Hotels (Case Study: Tehran City) تحقیقات کاربردی علوم جغرافیایی social responsibility satisfaction of tourists loyalty of tourists trust of tourists |
title | The Impact of Social Responsibility on Emotional and Behavioral Responses of Tourists After Failure in Four-Five-Star Hotels (Case Study: Tehran City) |
title_full | The Impact of Social Responsibility on Emotional and Behavioral Responses of Tourists After Failure in Four-Five-Star Hotels (Case Study: Tehran City) |
title_fullStr | The Impact of Social Responsibility on Emotional and Behavioral Responses of Tourists After Failure in Four-Five-Star Hotels (Case Study: Tehran City) |
title_full_unstemmed | The Impact of Social Responsibility on Emotional and Behavioral Responses of Tourists After Failure in Four-Five-Star Hotels (Case Study: Tehran City) |
title_short | The Impact of Social Responsibility on Emotional and Behavioral Responses of Tourists After Failure in Four-Five-Star Hotels (Case Study: Tehran City) |
title_sort | impact of social responsibility on emotional and behavioral responses of tourists after failure in four five star hotels case study tehran city |
topic | social responsibility satisfaction of tourists loyalty of tourists trust of tourists |
url | http://jgs.khu.ac.ir/article-1-3404-en.pdf |
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