Predictors of review sites usage in hotels
The tourism industry has been strongly impacted by the consumer use of review sites. Since review travel sites such as TripAdvisor allowed accommodations to create own profiles with information, hotels began incorporating these actions into their engaging customers programming. Despite the benef...
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Main Authors: | Javier Perez-Aranda, Rafael Anaya-Sanchez, Jose Ruizalba |
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Format: | Article |
Language: | English |
Published: |
University of Algarve, ESGHT/CINTURS
2017-04-01
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Series: | Tourism & Management Studies |
Subjects: | |
Online Access: | https://tmstudies.net/index.php/ectms/article/view/994/pdf_53 |
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