ABOUT GENDER STEREOTYPES OF UNIVERSITY TEACHERS: THE MASS MEDIA EFFECT
The paper examines some of the challenges in applying a gender approach to the analysis of faculty activities. The effect of the language tools used in the media is shown. Also the usage of specific units is considered to affect the formation of gender stereotypes, which can be correlated with the p...
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| Format: | Article |
| Language: | English |
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Moscow Polytechnic University
2016-12-01
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| Series: | Высшее образование в России |
| Subjects: | |
| Online Access: | https://vovr.elpub.ru/jour/article/view/339 |
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| _version_ | 1832574788519854080 |
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| author | Albina G. Tulegenova Maria V. Kabanova |
| author_facet | Albina G. Tulegenova Maria V. Kabanova |
| author_sort | Albina G. Tulegenova |
| collection | DOAJ |
| description | The paper examines some of the challenges in applying a gender approach to the analysis of faculty activities. The effect of the language tools used in the media is shown. Also the usage of specific units is considered to affect the formation of gender stereotypes, which can be correlated with the profession of a University teacher. The novelty of this work is to systematize and classify different gender stereotypes, and also to analyze the language means in the modern media in English. In this paper the emergence and the use of new lexical units that mark changes in the assessment of gender roles is justified. The results of the study allow us to conclude that plural masculinities have become a tool for implementing gender roles of University teachers. |
| format | Article |
| id | doaj-art-2e7e4d240a644549ba2078b87f34c899 |
| institution | Kabale University |
| issn | 0869-3617 2072-0459 |
| language | English |
| publishDate | 2016-12-01 |
| publisher | Moscow Polytechnic University |
| record_format | Article |
| series | Высшее образование в России |
| spelling | doaj-art-2e7e4d240a644549ba2078b87f34c8992025-02-01T13:14:16ZengMoscow Polytechnic UniversityВысшее образование в России0869-36172072-04592016-12-010128995338ABOUT GENDER STEREOTYPES OF UNIVERSITY TEACHERS: THE MASS MEDIA EFFECTAlbina G. Tulegenova0Maria V. Kabanova1KFU Taurida Academy of V.I. Vernadsky, RKKFU Taurida Academy of V.I. Vernadsky, RKThe paper examines some of the challenges in applying a gender approach to the analysis of faculty activities. The effect of the language tools used in the media is shown. Also the usage of specific units is considered to affect the formation of gender stereotypes, which can be correlated with the profession of a University teacher. The novelty of this work is to systematize and classify different gender stereotypes, and also to analyze the language means in the modern media in English. In this paper the emergence and the use of new lexical units that mark changes in the assessment of gender roles is justified. The results of the study allow us to conclude that plural masculinities have become a tool for implementing gender roles of University teachers.https://vovr.elpub.ru/jour/article/view/339гендерный стереотипгендерный образязыковые средства смипреподаватель высшей школыgender stereotypegenderlanguage means of the mediauniversity teacher |
| spellingShingle | Albina G. Tulegenova Maria V. Kabanova ABOUT GENDER STEREOTYPES OF UNIVERSITY TEACHERS: THE MASS MEDIA EFFECT Высшее образование в России гендерный стереотип гендерный образ языковые средства сми преподаватель высшей школы gender stereotype gender language means of the media university teacher |
| title | ABOUT GENDER STEREOTYPES OF UNIVERSITY TEACHERS: THE MASS MEDIA EFFECT |
| title_full | ABOUT GENDER STEREOTYPES OF UNIVERSITY TEACHERS: THE MASS MEDIA EFFECT |
| title_fullStr | ABOUT GENDER STEREOTYPES OF UNIVERSITY TEACHERS: THE MASS MEDIA EFFECT |
| title_full_unstemmed | ABOUT GENDER STEREOTYPES OF UNIVERSITY TEACHERS: THE MASS MEDIA EFFECT |
| title_short | ABOUT GENDER STEREOTYPES OF UNIVERSITY TEACHERS: THE MASS MEDIA EFFECT |
| title_sort | about gender stereotypes of university teachers the mass media effect |
| topic | гендерный стереотип гендерный образ языковые средства сми преподаватель высшей школы gender stereotype gender language means of the media university teacher |
| url | https://vovr.elpub.ru/jour/article/view/339 |
| work_keys_str_mv | AT albinagtulegenova aboutgenderstereotypesofuniversityteachersthemassmediaeffect AT mariavkabanova aboutgenderstereotypesofuniversityteachersthemassmediaeffect |