Understanding tourists’ intention in the face of earthquake risks: An analysis of word-of-mouth impact in the turkish tourism context
Purpose – The objective of this research is to uncover the correlation between word-of-mouth communication, electronic word-of-mouth communication, perceived risk, and the intention to visit Turkey following an earthquake that occurred in February 2023. Methodology/Design/Approach – Data was coll...
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Format: | Article |
Language: | English |
Published: |
Faculty of tourism and hospitality management
2024-12-01
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Series: | Tourism and Hospitality Management |
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Online Access: | https://thm.fthm.hr/images/issues/vol30no4/5_Topsakal |
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