Eco-packaging and fresh food products. Analysis of demand and consumer behavior in Italy
This paper presents the first results of marketing studies for the positioning of a new sustainable biobased plastic packaging for fresh food, as part of the research project “CItrus waste ReciCLing for added valuE products – CIRCLE” for improving the sustainability of the citrus processing producti...
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Main Authors: | Marzia Ingrassia, Claudio Bellia, Rosaria Disclafani, Pietro Chinnici, Stefania Chironi |
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Format: | Article |
Language: | English |
Published: |
FrancoAngeli
2024-12-01
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Series: | Economia Agro-Alimentare |
Subjects: | |
Online Access: | https://journals.francoangeli.it/index.php/ecagoa/article/view/17367 |
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