The Use of Artificial Intelligence: Exploring Using Motivations, Involvement, and Satisfaction with the Case of Alexa
Whether it is asking Alexa to set a reminder or having Google Assistant place a call, AI-powered assistants are becoming an increasingly seamless part of our daily lives. This study aims to address what predicts the users’ satisfaction with Alexa by analyzing the using motives, cognitive involvement...
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| Format: | Article |
| Language: | English |
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MDPI AG
2025-06-01
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| Series: | Journalism and Media |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2673-5172/6/2/82 |
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