The Analysis of Vertical Transaction Behavior and Performance Based on Automobile Brand Trust in Supply Chain

The nontrust behaviors among the automobile supply chain members lead to a trust crisis situation. Under such circumstances, this paper studies the mutual influences of trust, enterprise behavior, and transaction performance on the independent brand automobile supply chain. The business behavior con...

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Main Authors: Guanglan Zhou, Yulian Fei, Jun Hu
Format: Article
Language:English
Published: Wiley 2016-01-01
Series:Discrete Dynamics in Nature and Society
Online Access:http://dx.doi.org/10.1155/2016/4793851
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author Guanglan Zhou
Yulian Fei
Jun Hu
author_facet Guanglan Zhou
Yulian Fei
Jun Hu
author_sort Guanglan Zhou
collection DOAJ
description The nontrust behaviors among the automobile supply chain members lead to a trust crisis situation. Under such circumstances, this paper studies the mutual influences of trust, enterprise behavior, and transaction performance on the independent brand automobile supply chain. The business behavior concept which consists of information sharing, joint action, and specific asset investment is proposed. Then, the paper tests the reliability and validity of the collected data through Structural Equation Modeling (SEM). Through empirical test and analysis on mutual relationship among vertical transaction enterprise behaviors, trust, and transaction performance, the vertical transaction enterprise behaviors can be regulated, so as to improve the efficiency of independent brand automobile supply chain.
format Article
id doaj-art-e8d69deeeca64116908e1764ccc5bb4b
institution Kabale University
issn 1026-0226
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language English
publishDate 2016-01-01
publisher Wiley
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series Discrete Dynamics in Nature and Society
spelling doaj-art-e8d69deeeca64116908e1764ccc5bb4b2025-02-03T01:01:39ZengWileyDiscrete Dynamics in Nature and Society1026-02261607-887X2016-01-01201610.1155/2016/47938514793851The Analysis of Vertical Transaction Behavior and Performance Based on Automobile Brand Trust in Supply ChainGuanglan Zhou0Yulian Fei1Jun Hu2Contemporary Business and Trade Research Center, Zhejiang Gongshang University, Hangzhou 310018, ChinaSchool of Computer Science and Information Engineering, Zhejiang Gongshang University, Hangzhou 310018, ChinaNational Economic and Technological Development Zone of Xiangyang Government, Xiangyang, Hubei 441000, ChinaThe nontrust behaviors among the automobile supply chain members lead to a trust crisis situation. Under such circumstances, this paper studies the mutual influences of trust, enterprise behavior, and transaction performance on the independent brand automobile supply chain. The business behavior concept which consists of information sharing, joint action, and specific asset investment is proposed. Then, the paper tests the reliability and validity of the collected data through Structural Equation Modeling (SEM). Through empirical test and analysis on mutual relationship among vertical transaction enterprise behaviors, trust, and transaction performance, the vertical transaction enterprise behaviors can be regulated, so as to improve the efficiency of independent brand automobile supply chain.http://dx.doi.org/10.1155/2016/4793851
spellingShingle Guanglan Zhou
Yulian Fei
Jun Hu
The Analysis of Vertical Transaction Behavior and Performance Based on Automobile Brand Trust in Supply Chain
Discrete Dynamics in Nature and Society
title The Analysis of Vertical Transaction Behavior and Performance Based on Automobile Brand Trust in Supply Chain
title_full The Analysis of Vertical Transaction Behavior and Performance Based on Automobile Brand Trust in Supply Chain
title_fullStr The Analysis of Vertical Transaction Behavior and Performance Based on Automobile Brand Trust in Supply Chain
title_full_unstemmed The Analysis of Vertical Transaction Behavior and Performance Based on Automobile Brand Trust in Supply Chain
title_short The Analysis of Vertical Transaction Behavior and Performance Based on Automobile Brand Trust in Supply Chain
title_sort analysis of vertical transaction behavior and performance based on automobile brand trust in supply chain
url http://dx.doi.org/10.1155/2016/4793851
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