Moderating role of policy incentive and perceived cost in relationship of environmental awareness and green consumption behavior.

Over time, environmental concerns have gained much importance and main debatable issue. Green products are becoming popular due to their positive impact on environment and their role in the green economy. However, the significance of environmental awareness, perceived cost, face culture and policy i...

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Bibliographic Details
Main Authors: Fang Liu, Ghulam Rasool Madni
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2024-01-01
Series:PLoS ONE
Online Access:https://journals.plos.org/plosone/article/file?id=10.1371/journal.pone.0296632&type=printable
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