Language, strategy, and influence: a pragmatic analysis of Indonesian YouTube influencers and their impact on social media

The pragmatic aspects of communication among Indonesian YouTube influencers and the people have given birth to interactive communication. This study aims to examine the function of pragmatics in Indonesian podcasts with focus on speech acts, speech strategies, politeness, and the cooperative princip...

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Bibliographic Details
Main Authors: Indah Rahmayanti, Fathur Rokhman, Hari Bakti Mardikantoro, Rahayu Pristiwati
Format: Article
Language:English
Published: Taylor & Francis Group 2025-12-01
Series:Cogent Arts & Humanities
Subjects:
Online Access:https://www.tandfonline.com/doi/10.1080/23311983.2025.2531180
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