PUBLIC SERVICE ANNOUNCEMENT IN HEALTHCARE: LINGUISTIC AND STYLISTIC FEATURES AS A REFLECTION OF SOCIETAL CHANGE

Background. The study of the linguistic and stylistic features of public service announcement (PSA) is of considerable interest from the point of view of analyzing the changes in linguistic and stylistic means reflecting social transformations. Social advertising, being a means of mass communication...

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Bibliographic Details
Main Authors: Natalia P. Chikunova, Liliia K. Khalitova
Format: Article
Language:English
Published: Science and Innovation Center Publishing House 2024-12-01
Series:Sovremennye Issledovaniâ Socialʹnyh Problem
Subjects:
Online Access:https://soc-journal.ru/jour/index.php/mssi/article/view/456
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