Portuguese and Brazilian national cultures, organizational culture and trust: an analysis of impacts

The objective of this paper is to investigate the influence of trace constituents of Brazilian and Portuguese cultures on the establishment of relationships of trust. For this purpose the head office of a Portuguese multinational company and its subsidiary in Brazil were investigated, by means o...

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Bibliographic Details
Main Authors: Lúcio Flávio Renault de Moraes, Anderson de Souza Sant’Anna, Daniela Martins Diniz, Fátima Bayma de Oliveira
Format: Article
Language:English
Published: University of Algarve, ESGHT/CINTURS 2016-01-01
Series:Tourism & Management Studies
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Online Access:https://tmstudies.net/index.php/ectms/article/view/795/pdf_18
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