Viralité : focus sur les motivations du partage

In the present work, we propose to uncover some of the motivations that lead to the sharing of content on the Internet. To this end, as part of our experimental protocol, we asked our subjects to declare the reasons that motivated them to share or not the videos from our corpus that were given to th...

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Bibliographic Details
Main Author: Ugo Roux
Format: Article
Language:English
Published: University of Bologna 2024-12-01
Series:MediAzioni
Subjects:
Online Access:https://mediazioni.unibo.it/article/view/20731
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