How does habit strength affect reactions to warning labels? evidence from Chinese consumers' choices of carbonated beverages.

Effectively regulating the excessive consumption of sugar-sweetened beverages (SSBs) has been an important task for public health authorities around the world. The rapid increase in SSB consumption in China necessitates robust regulations. This study employed a choice experiment to simulate the mark...

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Bibliographic Details
Main Authors: Yulian Ding, Yue Yang, Yangyang Sun, Kevin Chen, Lianfeng Hu
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2024-01-01
Series:PLoS ONE
Online Access:https://doi.org/10.1371/journal.pone.0316189
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