Metaverse in tourism and hospitality industry: science mapping of the current and future trends

Purpose – This study performs a science mapping approach based on bibliometric analysis of the metaverse and its associated technology in tourism and hospitality. As an immersive technology, metaverse has penetrated various segments of human life and business activities. This digital transformation...

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Bibliographic Details
Main Authors: Nazim Hanis Zainal Abidin, Muhammad Ashraf Fauzi, Walton Wider, Wan Muhammad Noor Sarbani Mat Daud, Rusnifaezah Musa
Format: Article
Language:English
Published: Emerald Publishing 2025-05-01
Series:Journal of Tourism Futures
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Online Access:https://www.emerald.com/insight/content/doi/10.1108/JTF-05-2024-0089/full/pdf
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