Evaluation of CSR Management "Synergy: Rising Together" to Increase SMEs Literacy

Evaluation of CSR Management "Synergy: Rising Together" to Increase SMEs Literacy

PT Angkasa Pura Logistics (APLog) Public Relation divisions launched the "Synergy: Rising Together with SMEs" CSR program to improve SMEs financial management, digital marketing, and Indonesian National Standards (SNI). However, the program lacks clear success indicators and does not fully...

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Bibliographic Details
Main Author: Muhammad Hafiz Nurul Haqqi
Format: Article
Language:English
Published: Program Studi Ilmu Komunikasi Universitas Syiah Kuala 2024-12-01
Series:JKG (Jurnal Komunikasi Global)
Subjects:
corporate social responsibility
evaluasi program
pengembangan umkm, pemulihan pasca-covid
public relations strategy
post-covid recovery
program evaluation
smes development
strategi hubungan masyarakat
tanggung jawab sosial perusahaan,
Online Access:https://jurnal.usk.ac.id/JKG/article/view/41606
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