THE LANGUAGE OF LUCK: AN EXPLORATION INTO MEDIA DISCOURSE ON GAMBLING IN ROMANIAN NEWS OUTLETS
The issue of gambling has become a widely discussed topic. In Romania, this discussion has gained momentum due to public concerns about excessive and unmarked advertising, as well as the proximity of gambling halls to public institutions and schools, posing a risk to young people. Mass-media also pl...
Saved in:
Main Authors: | , , |
---|---|
Format: | Article |
Language: | English |
Published: |
University of Bucharest Publishing House
2024-12-01
|
Series: | Styles of Communication |
Subjects: | |
Online Access: | https://drive.google.com/file/d/1UxiNaBJ0QASGVb1lNyY1Lo2ZYg_sJyfE/view |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
_version_ | 1832540816701128704 |
---|---|
author | Alexandra-Teodora BERZOVAN Ioana NEDELCU Andreea Alina MOGOȘ |
author_facet | Alexandra-Teodora BERZOVAN Ioana NEDELCU Andreea Alina MOGOȘ |
author_sort | Alexandra-Teodora BERZOVAN |
collection | DOAJ |
description | The issue of gambling has become a widely discussed topic. In Romania, this discussion has gained momentum due to public concerns about excessive and unmarked advertising, as well as the proximity of gambling halls to public institutions and schools, posing a risk to young people. Mass-media also plays a crucial role in shaping and directing public opinion. Therefore, this research uses a mixed methods approach, combining quantitative methods with qualitative methods in order to closely examine how the media constructs its narratives about gambling and the individuals involved in such practices. This paper takes into account the predominant frames used in online media coverage of gambling in the general news websites Libertatea and Adevărul and the tabloids Click and Cancan, along with prevailing sentiments and narratives in each case. By using a Media Frames Corpus, the study unveils prevalent themes such as “Policy prescription and evaluation,” “Crime and punishment,” and “Public figures and celebrities”. Notably, sentiment analysis uncovers a pervasive negative tone across all sources, with Click exhibiting the highest negativity. It has further yielded results that showcase general news websites’ focus on legal and regulatory aspects, and tabloids’ tendency to expand on anecdotal, sensational or tragic stories. |
format | Article |
id | doaj-art-c81538a4491440d29cb5a19bcdc96577 |
institution | Kabale University |
issn | 2065-7943 2067-564X |
language | English |
publishDate | 2024-12-01 |
publisher | University of Bucharest Publishing House |
record_format | Article |
series | Styles of Communication |
spelling | doaj-art-c81538a4491440d29cb5a19bcdc965772025-02-04T15:08:54ZengUniversity of Bucharest Publishing HouseStyles of Communication2065-79432067-564X2024-12-01162619510.31178/SC.16.2.03THE LANGUAGE OF LUCK: AN EXPLORATION INTO MEDIA DISCOURSE ON GAMBLING IN ROMANIAN NEWS OUTLETSAlexandra-Teodora BERZOVAN0https://orcid.org/0009-0008-7731-4899Ioana NEDELCU1https://orcid.org/0009-0006-4507-1517Andreea Alina MOGOȘ2https://orcid.org/0000-0003-2977-2381Babeș-Bolyai University, Cluj-NapocaBabeș-Bolyai University, Cluj-NapocaBabeș-Bolyai University, Cluj-NapocaThe issue of gambling has become a widely discussed topic. In Romania, this discussion has gained momentum due to public concerns about excessive and unmarked advertising, as well as the proximity of gambling halls to public institutions and schools, posing a risk to young people. Mass-media also plays a crucial role in shaping and directing public opinion. Therefore, this research uses a mixed methods approach, combining quantitative methods with qualitative methods in order to closely examine how the media constructs its narratives about gambling and the individuals involved in such practices. This paper takes into account the predominant frames used in online media coverage of gambling in the general news websites Libertatea and Adevărul and the tabloids Click and Cancan, along with prevailing sentiments and narratives in each case. By using a Media Frames Corpus, the study unveils prevalent themes such as “Policy prescription and evaluation,” “Crime and punishment,” and “Public figures and celebrities”. Notably, sentiment analysis uncovers a pervasive negative tone across all sources, with Click exhibiting the highest negativity. It has further yielded results that showcase general news websites’ focus on legal and regulatory aspects, and tabloids’ tendency to expand on anecdotal, sensational or tragic stories.https://drive.google.com/file/d/1UxiNaBJ0QASGVb1lNyY1Lo2ZYg_sJyfE/viewgamblingmedia discoursenews outletsframingsentiment analysisnarratives |
spellingShingle | Alexandra-Teodora BERZOVAN Ioana NEDELCU Andreea Alina MOGOȘ THE LANGUAGE OF LUCK: AN EXPLORATION INTO MEDIA DISCOURSE ON GAMBLING IN ROMANIAN NEWS OUTLETS Styles of Communication gambling media discourse news outlets framing sentiment analysis narratives |
title | THE LANGUAGE OF LUCK: AN EXPLORATION INTO MEDIA DISCOURSE ON GAMBLING IN ROMANIAN NEWS OUTLETS |
title_full | THE LANGUAGE OF LUCK: AN EXPLORATION INTO MEDIA DISCOURSE ON GAMBLING IN ROMANIAN NEWS OUTLETS |
title_fullStr | THE LANGUAGE OF LUCK: AN EXPLORATION INTO MEDIA DISCOURSE ON GAMBLING IN ROMANIAN NEWS OUTLETS |
title_full_unstemmed | THE LANGUAGE OF LUCK: AN EXPLORATION INTO MEDIA DISCOURSE ON GAMBLING IN ROMANIAN NEWS OUTLETS |
title_short | THE LANGUAGE OF LUCK: AN EXPLORATION INTO MEDIA DISCOURSE ON GAMBLING IN ROMANIAN NEWS OUTLETS |
title_sort | language of luck an exploration into media discourse on gambling in romanian news outlets |
topic | gambling media discourse news outlets framing sentiment analysis narratives |
url | https://drive.google.com/file/d/1UxiNaBJ0QASGVb1lNyY1Lo2ZYg_sJyfE/view |
work_keys_str_mv | AT alexandrateodoraberzovan thelanguageofluckanexplorationintomediadiscourseongamblinginromaniannewsoutlets AT ioananedelcu thelanguageofluckanexplorationintomediadiscourseongamblinginromaniannewsoutlets AT andreeaalinamogos thelanguageofluckanexplorationintomediadiscourseongamblinginromaniannewsoutlets AT alexandrateodoraberzovan languageofluckanexplorationintomediadiscourseongamblinginromaniannewsoutlets AT ioananedelcu languageofluckanexplorationintomediadiscourseongamblinginromaniannewsoutlets AT andreeaalinamogos languageofluckanexplorationintomediadiscourseongamblinginromaniannewsoutlets |