DIGITALIZATION OF LITERARY WORKS FOR TOURISM PROMOTION IN WEST SUMATRA, INDONESIA
Tourism literature establishes a reciprocal relationship between literature and tourism, with the digitization of literary works offering significant potential for tourism development. This research explores the use of digitalized literary works as a medium for promoting tourism in West Sumatra, Ind...
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Main Authors: | , , , , |
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Format: | Article |
Language: | English |
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Fakultas Sastra, Universitas Islam Sumatera Utara (UISU)
2024-12-01
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Series: | Language Literacy: Journal of Linguistics, Literature, and Language Teaching |
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Online Access: | https://jurnal.uisu.ac.id/index.php/languageliteracy/article/view/10088 |
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author | Dyani Prades Pratiwi Andina Meutia Hawa Diah Tjahaya Iman Huriyatul Husna Ferdinal Ferdinal |
author_facet | Dyani Prades Pratiwi Andina Meutia Hawa Diah Tjahaya Iman Huriyatul Husna Ferdinal Ferdinal |
author_sort | Dyani Prades Pratiwi |
collection | DOAJ |
description | Tourism literature establishes a reciprocal relationship between literature and tourism, with the digitization of literary works offering significant potential for tourism development. This research explores the use of digitalized literary works as a medium for promoting tourism in West Sumatra, Indonesia. Employing a qualitative descriptive method and a tourism literature approach, the study incorporates a literature review to analyze works related to West Sumatra. These are categorized into various forms of digitalized literature, including electronic books, audiovisual media, and films. The findings demonstrate that technological advancements expand the accessibility of literary works, reaching broader audiences and enhancing the potential for tourism promotion. Digital formats, such as videos shared on social media and films, provide imaginative portrayals of West Sumatra, transforming literary narratives into compelling visual experiences that highlight local tourist destinations. The study concludes that digitalization not only preserves the essence of literary tourism but also amplifies its impact by strengthening promotional strategies. By leveraging digitalized literary works, this approach is anticipated to attract more tourists and elevate the profile of West Sumatra as a vibrant cultural and tourism destination. |
format | Article |
id | doaj-art-c78f4c36610b486b99f42778b93c1154 |
institution | Kabale University |
issn | 2580-8672 2580-9962 |
language | English |
publishDate | 2024-12-01 |
publisher | Fakultas Sastra, Universitas Islam Sumatera Utara (UISU) |
record_format | Article |
series | Language Literacy: Journal of Linguistics, Literature, and Language Teaching |
spelling | doaj-art-c78f4c36610b486b99f42778b93c11542025-01-30T03:10:44ZengFakultas Sastra, Universitas Islam Sumatera Utara (UISU)Language Literacy: Journal of Linguistics, Literature, and Language Teaching2580-86722580-99622024-12-018253554710.30743/ll.v8i2.100886391DIGITALIZATION OF LITERARY WORKS FOR TOURISM PROMOTION IN WEST SUMATRA, INDONESIADyani Prades Pratiwi0Andina Meutia Hawa1Diah Tjahaya Iman2Huriyatul Husna3Ferdinal Ferdinal4Universitas AndalasUniversitas AndalasUniversitas AndalasUniversitas AndalasUniversitas AndalasTourism literature establishes a reciprocal relationship between literature and tourism, with the digitization of literary works offering significant potential for tourism development. This research explores the use of digitalized literary works as a medium for promoting tourism in West Sumatra, Indonesia. Employing a qualitative descriptive method and a tourism literature approach, the study incorporates a literature review to analyze works related to West Sumatra. These are categorized into various forms of digitalized literature, including electronic books, audiovisual media, and films. The findings demonstrate that technological advancements expand the accessibility of literary works, reaching broader audiences and enhancing the potential for tourism promotion. Digital formats, such as videos shared on social media and films, provide imaginative portrayals of West Sumatra, transforming literary narratives into compelling visual experiences that highlight local tourist destinations. The study concludes that digitalization not only preserves the essence of literary tourism but also amplifies its impact by strengthening promotional strategies. By leveraging digitalized literary works, this approach is anticipated to attract more tourists and elevate the profile of West Sumatra as a vibrant cultural and tourism destination.https://jurnal.uisu.ac.id/index.php/languageliteracy/article/view/10088literary tourismdigitalizationmediatransformationpromotion |
spellingShingle | Dyani Prades Pratiwi Andina Meutia Hawa Diah Tjahaya Iman Huriyatul Husna Ferdinal Ferdinal DIGITALIZATION OF LITERARY WORKS FOR TOURISM PROMOTION IN WEST SUMATRA, INDONESIA Language Literacy: Journal of Linguistics, Literature, and Language Teaching literary tourism digitalization media transformation promotion |
title | DIGITALIZATION OF LITERARY WORKS FOR TOURISM PROMOTION IN WEST SUMATRA, INDONESIA |
title_full | DIGITALIZATION OF LITERARY WORKS FOR TOURISM PROMOTION IN WEST SUMATRA, INDONESIA |
title_fullStr | DIGITALIZATION OF LITERARY WORKS FOR TOURISM PROMOTION IN WEST SUMATRA, INDONESIA |
title_full_unstemmed | DIGITALIZATION OF LITERARY WORKS FOR TOURISM PROMOTION IN WEST SUMATRA, INDONESIA |
title_short | DIGITALIZATION OF LITERARY WORKS FOR TOURISM PROMOTION IN WEST SUMATRA, INDONESIA |
title_sort | digitalization of literary works for tourism promotion in west sumatra indonesia |
topic | literary tourism digitalization media transformation promotion |
url | https://jurnal.uisu.ac.id/index.php/languageliteracy/article/view/10088 |
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