Identifying the best FDA-endorsed healthy label designs through best-worst scaling experiment
Abstract Objective: This study aims to assess consumer preferences for fifteen proposed front-of-package ‘Healthy’ label candidates under the Food and Drug Administration’s (FDA) of the US updated guidelines for the ‘Healthy’ label. The goal of this study is to identify which label designs best al...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Cambridge University Press
2025-01-01
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| Series: | Public Health Nutrition |
| Subjects: | |
| Online Access: | https://www.cambridge.org/core/product/identifier/S1368980025100542/type/journal_article |
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