Mobile Music Distribution: A Multichannel Approach

In contrast to what is happening in the Internet-based scenario, the music market in the mobile scenario is far from being considered a large success. Several studies state that excessive downloading time and high cost are the main burdens. Motivated by the growth of social and mobile applications,...

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Main Author: Marco Furini
Format: Article
Language:English
Published: Wiley 2011-01-01
Series:Advances in Multimedia
Online Access:http://dx.doi.org/10.1155/2011/706164
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author Marco Furini
author_facet Marco Furini
author_sort Marco Furini
collection DOAJ
description In contrast to what is happening in the Internet-based scenario, the music market in the mobile scenario is far from being considered a large success. Several studies state that excessive downloading time and high cost are the main burdens. Motivated by the growth of social and mobile applications, in this paper we propose an approach that aims at reducing both the downloading time and the cost to get digital music when acquired in the mobile scenario. The proposed architecture exploits the usage of personal communication technologies embedded in cellphones (e.g., Bluetooth and Wi-Fi) to couple the current distribution model (mainly based on 3G networks), so as to provide a multichannel distribution model where users are free to redistribute digital music. The architecture includes a license-based security mechanism that prevents unauthorized usage of digital music, and makes use of an incentive mechanism to stimulate and reward the music distribution among customers. By analyzing pros and cons of the music distribution chain, results show that the proposed architecture might help in reducing both the downloading time and the cost to get digital music when acquired in the mobile scenario. Therefore, it might be helpful to the success of the mobile music scenario.
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spelling doaj-art-c40913d98b2349b5b525e99ce87d88362025-02-03T05:52:33ZengWileyAdvances in Multimedia1687-56801687-56992011-01-01201110.1155/2011/706164706164Mobile Music Distribution: A Multichannel ApproachMarco Furini0Communication and Economics Department, University of Modena and Reggio Emilia, Via Allegri 9, 42100 Reggio Emilia, ItalyIn contrast to what is happening in the Internet-based scenario, the music market in the mobile scenario is far from being considered a large success. Several studies state that excessive downloading time and high cost are the main burdens. Motivated by the growth of social and mobile applications, in this paper we propose an approach that aims at reducing both the downloading time and the cost to get digital music when acquired in the mobile scenario. The proposed architecture exploits the usage of personal communication technologies embedded in cellphones (e.g., Bluetooth and Wi-Fi) to couple the current distribution model (mainly based on 3G networks), so as to provide a multichannel distribution model where users are free to redistribute digital music. The architecture includes a license-based security mechanism that prevents unauthorized usage of digital music, and makes use of an incentive mechanism to stimulate and reward the music distribution among customers. By analyzing pros and cons of the music distribution chain, results show that the proposed architecture might help in reducing both the downloading time and the cost to get digital music when acquired in the mobile scenario. Therefore, it might be helpful to the success of the mobile music scenario.http://dx.doi.org/10.1155/2011/706164
spellingShingle Marco Furini
Mobile Music Distribution: A Multichannel Approach
Advances in Multimedia
title Mobile Music Distribution: A Multichannel Approach
title_full Mobile Music Distribution: A Multichannel Approach
title_fullStr Mobile Music Distribution: A Multichannel Approach
title_full_unstemmed Mobile Music Distribution: A Multichannel Approach
title_short Mobile Music Distribution: A Multichannel Approach
title_sort mobile music distribution a multichannel approach
url http://dx.doi.org/10.1155/2011/706164
work_keys_str_mv AT marcofurini mobilemusicdistributionamultichannelapproach