Dynamic vs. Static Wholesale Pricing Strategies in a Dual-Channel Green Supply Chain
With the improvement of social environmental awareness, the dual-channel green product sales mode has been widely used by many manufacturing firms. In this paper, we consider a dual-channel green supply chain where one manufacturer produces a green product and sells it through one retail channel and...
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Main Authors: | Yongzhao Wang, Xiaojie Sun |
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Format: | Article |
Language: | English |
Published: |
Wiley
2019-01-01
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Series: | Complexity |
Online Access: | http://dx.doi.org/10.1155/2019/8497070 |
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