Pathology of marketing program of the Export Development Bank of Iran using three-ramification model
On one hand the presence of Iran as an observer in the WTO, and on the other hand the development of private banks, encounter the Iranian banks with a much more competitive environment. Survive in such situations requires its own mechanism, tools and strategies. Among these tools, we can mention to...
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Main Authors: | Moahammadreza Rahimi, Ali Salmasnia |
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Format: | Article |
Language: | fas |
Published: |
University of Qom
2022-03-01
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Series: | مدیریت مهندسی و رایانش نرم |
Subjects: | |
Online Access: | https://jemsc.qom.ac.ir/article_764_2c0c15292144ba9c83c6213630aa13a8.pdf |
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