Les dimensions genrées des dispositifs technologiques à vocation relationnelle
The authors analyze the technological dreamscape and construction of gendered identities and gender relations in a Japanese advertising campaign that started in 2016. The campaign is for a virtual assistant (hologram) named Azuma Hikari who is a manga-style sexy young woman. The 12 promotional video...
Saved in:
Main Authors: | , , , |
---|---|
Format: | Article |
Language: | fra |
Published: |
Université Laval
2020-09-01
|
Series: | Communication |
Subjects: | |
Online Access: | https://journals.openedition.org/communication/12912 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|