Toward a recommender system for assisting customers at risk of churning in e-commerce platforms based on a combination of Social Network Analysis (SNA) and deep learning

Recently, e-commerce platforms have gained significant attention in the media. As the number of customers using these platforms continues to grow, they face challenges such as limited support, making it increasingly difficult for customers to find answers to their inquiries, leading to a high attrit...

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Bibliographic Details
Main Authors: Nouhaila El Koufi, Abdessamad Belangour
Format: Article
Language:English
Published: Elsevier 2024-12-01
Series:Journal of Open Innovation: Technology, Market and Complexity
Subjects:
Online Access:http://www.sciencedirect.com/science/article/pii/S2199853124002191
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