UNIVERSITY MARKETING IN AN AGE OF DIGITAL GLOBALIZATION
Digital globalization is regarded as the environment for the functioning of the 21st century’s university. Problems of digitalization of industries, globalization of markets, growing instability and uncertainty of the environment, increased social inequality, networking, platformization of business...
Saved in:
Main Author: | I. V. Alyoshina |
---|---|
Format: | Article |
Language: | English |
Published: |
Publishing House of the State University of Management
2021-02-01
|
Series: | Вестник университета |
Subjects: | |
Online Access: | https://vestnik.guu.ru/jour/article/view/2621 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Digitalization of mass media as a factor of influence on trust in artificial intelligence
by: P. V. Razov, et al.
Published: (2023-02-01) -
Digital platforms as the dominant vector of the global labor market development
by: N. E. Petrovskaya
Published: (2021-07-01) -
The Impact of Digital Technologies on Leadership in Global Processes: from Platforms to Markets?
by: I. V. Danilin
Published: (2020-03-01) -
Global trends in digital transformation and media positioning of universities in social networks
by: O. N. Tomyuk, et al.
Published: (2022-03-01) -
Globalisation as a factor of marketing concepts’ evolution
by: I. V. Alyoshina
Published: (2022-04-01)