Private self-awareness, state boredom, and snack purchases desire: the moderating role of self-control

Private self-awareness, state boredom, and snack purchases desire: the moderating role of self-control

Existing literature suggests a potential link between private self-awareness and purchase decisions, though the evidence supporting this claim remains limited. Moreover, the role of private self-awareness as a predictor of overall purchase desire has been largely underexplored, particularly in the c...

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Bibliographic Details
Main Authors: Bin Peng, Nuo Liu, Kunying Zhang, Sihua Xu
Format: Article
Language:English
Published: Taylor & Francis Group 2024-12-01
Series:Cogent Psychology
Subjects:
State boredom
private self-awareness
self-control
snack purchase desire
self-discrepancy theory
Social Psychology
Online Access:https://www.tandfonline.com/doi/10.1080/23311908.2024.2401205
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