Temporal preferences for ambiance: A study of tourist expectations across the day
Existing studies have recognized the significance of ambiance in influencing tourist behavior and preferences. However, little attention has been given to exploring tourist preferences for specific ambiances throughout the day. This study aims to fill this gap by examining whether temporal preferen...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Universitas Islam Indonesia, Faculty of Business and Economics, Department of Management
2025-02-01
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| Series: | Asian Management and Business Review |
| Subjects: | |
| Online Access: | https://journal.uii.ac.id/AMBR/article/view/36192 |
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