Customer-Based Market Positions of Domestic Airlines in Turkey

Increasing competition between legacy and low-cost domestic airlines in many countries has made it more important to understand traveler choices, perceptions, preferences, and behavioral intentions. This study aims to assess customerbased market positions of domestic airlines in Turkey. Data obtaine...

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Bibliographic Details
Main Author: Meltem Caber
Format: Article
Language:English
Published: Istanbul University Press 2018-08-01
Series:Journal of Tourismology
Subjects:
Online Access:https://cdn.istanbul.edu.tr/file/JTA6CLJ8T5/EC3723C529534206AB5E586FF81452A1
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