Analysis of intention to purchase travel on the Web
The Internet’s role in global market development merits more extensive research, which is especially true for Spain’s tourism industry because of its contribution to the national economy. The Web’s intangible nature also makes it the most effective distribution channel. To help companies differe...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
University of Algarve, ESGHT/CINTURS
2019-01-01
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| Series: | Tourism & Management Studies |
| Subjects: | |
| Online Access: | https://www.tmstudies.net/index.php/ectms/article/view/1137/pdf_124 |
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