A New Look at Radio and Television Teasers Using Conceptual Blending Theory

Conceptual blending theory was introduced to explain human creative ability in linking elements in different domains and to find a shared schema structure between them by Fauconnier and Turner (2000). This article tries to evaluate the adequacy of this theory in cognitive semantics in the field of a...

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Bibliographic Details
Main Authors: Hossein Razavian, Zahra Zare, Sahar Bahrami-Khorshid
Format: Article
Language:fas
Published: Semnan University 2020-02-01
Series:مطالعات زبانی و بلاغی
Subjects:
Online Access:https://rhetorical.semnan.ac.ir/article_4243_fe937fa101e08cc9cd0f87afeedba671.pdf
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