Political Communication In South Africa After Rubicon

As voters have become used to the sophisticated presentation of messages in other spheres, they expect a similar sophistication in political communication. This has opened the way for political adver- tising In addition to traditional modes of political communication. This paper ex- amines politica...

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Bibliographic Details
Main Author: Paul Vorster
Format: Article
Language:English
Published: University of Johannesburg 2022-11-01
Series:Communicare
Subjects:
Online Access:https://journals.uj.ac.za/index.php/jcsa/article/view/2121
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