The effect of customer value and trust on customer satisfaction and its impact on customer loyalty
Customer value and trust are important factors that can significantly impact customer satisfaction. When a customer perceives that they are receiving value from a product or service and trust the brand or business that is providing it, they are more likely to be satisfied with their overall experien...
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Main Authors: | Yudhi Koesworodjati, Ratu Hedy Syahidah Budiarti |
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Format: | Article |
Language: | English |
Published: |
Indonesian Institute for Counseling, Education and Therapy (IICET)
2023-09-01
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Series: | JPPI (Jurnal Penelitian Pendidikan Indonesia) |
Subjects: | |
Online Access: | https://jurnal.iicet.org/index.php/jppi/article/view/2274 |
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