Methods of Collecting User Data in the Process of Building Commercial Website
The paper discusses different research methods that can be used in order to collect data on potential users when planning and building a company Website. According to the research firms offers analyzed by the author, the methods that are popular in the data collecting are such techniques as: card so...
Saved in:
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Wydawnictwo SGGW - Warsaw University of Life Sciences Press
2012-06-01
|
| Series: | Polityki Europejskie, Finanse i Marketing |
| Online Access: | https://pefim.sggw.edu.pl/article/view/1471 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| _version_ | 1832554165649276928 |
|---|---|
| author | Dariusz Strzębicki |
| author_facet | Dariusz Strzębicki |
| author_sort | Dariusz Strzębicki |
| collection | DOAJ |
| description | The paper discusses different research methods that can be used in order to collect data on potential users when planning and building a company Website. According to the research firms offers analyzed by the author, the methods that are popular in the data collecting are such techniques as: card sorting, online survey, observation, usability testing, focus group interview and individual interview. The presented methods are different as regards such criteria as: research type, stage of Website building, method goal, and advantages of the method. |
| format | Article |
| id | doaj-art-97c713d999fe4a5caedabcd217a922b5 |
| institution | Kabale University |
| issn | 2081-3430 2544-0640 |
| language | English |
| publishDate | 2012-06-01 |
| publisher | Wydawnictwo SGGW - Warsaw University of Life Sciences Press |
| record_format | Article |
| series | Polityki Europejskie, Finanse i Marketing |
| spelling | doaj-art-97c713d999fe4a5caedabcd217a922b52025-02-03T05:52:12ZengWydawnictwo SGGW - Warsaw University of Life Sciences PressPolityki Europejskie, Finanse i Marketing2081-34302544-06402012-06-017(56)Methods of Collecting User Data in the Process of Building Commercial WebsiteDariusz Strzębicki0Wydział Nauk Ekonomicznych, Szkoła Główna Gospodarstwa Wiejskiego w WarszawieThe paper discusses different research methods that can be used in order to collect data on potential users when planning and building a company Website. According to the research firms offers analyzed by the author, the methods that are popular in the data collecting are such techniques as: card sorting, online survey, observation, usability testing, focus group interview and individual interview. The presented methods are different as regards such criteria as: research type, stage of Website building, method goal, and advantages of the method.https://pefim.sggw.edu.pl/article/view/1471 |
| spellingShingle | Dariusz Strzębicki Methods of Collecting User Data in the Process of Building Commercial Website Polityki Europejskie, Finanse i Marketing |
| title | Methods of Collecting User Data in the Process of Building Commercial Website |
| title_full | Methods of Collecting User Data in the Process of Building Commercial Website |
| title_fullStr | Methods of Collecting User Data in the Process of Building Commercial Website |
| title_full_unstemmed | Methods of Collecting User Data in the Process of Building Commercial Website |
| title_short | Methods of Collecting User Data in the Process of Building Commercial Website |
| title_sort | methods of collecting user data in the process of building commercial website |
| url | https://pefim.sggw.edu.pl/article/view/1471 |
| work_keys_str_mv | AT dariuszstrzebicki methodsofcollectinguserdataintheprocessofbuildingcommercialwebsite |