Comparative Analysis of Classification Algorithms for Predicting Membership Churn in Fitness Centers: Case Study and Predictive Modeling at EightGym Indonesia

The fitness industry in Yogyakarta is experiencing rapid growth accompanied by intense competition among gym service providers. This has led to an increase in membership churn, negatively impacting business sustainability. This study aims to conduct a comparative analysis of three supervised classif...

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Bibliographic Details
Main Authors: Dewi Lestari Mu'ti, Putri Taqwa Prasetyaningrum
Format: Article
Language:English
Published: Informatics Department, Faculty of Computer Science Bina Darma University 2025-06-01
Series:Journal of Information Systems and Informatics
Subjects:
Online Access:https://journal-isi.org/index.php/isi/article/view/1120
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