Retrospective strategic analysis of LNTU brand management
Universities carry out educational activities in competitive conditions, and the growth of the value of the HEI brand will depend on its reputation. The potential for growth in the value of the HEI brand will include a decrease in overall competition; enhancing image and prestige; increase in financ...
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Main Authors: | Natalia Vavdiiuk, Natalia Koretska, Nadia Kovalchuk, Roksolana Gavrylyuk |
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Format: | Article |
Language: | English |
Published: |
Lutsk National Technical University
2023-03-01
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Series: | Економічний форум |
Subjects: | |
Online Access: | https://e-forum.com.ua/en/journals/tom-13-1-2023/retrospektivny-strategichny-analiz-brend-menedzhmentu-lntu |
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