Retrospective strategic analysis of LNTU brand management

Universities carry out educational activities in competitive conditions, and the growth of the value of the HEI brand will depend on its reputation. The potential for growth in the value of the HEI brand will include a decrease in overall competition; enhancing image and prestige; increase in financ...

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Bibliographic Details
Main Authors: Natalia Vavdiiuk, Natalia Koretska, Nadia Kovalchuk, Roksolana Gavrylyuk
Format: Article
Language:English
Published: Lutsk National Technical University 2023-03-01
Series:Економічний форум
Subjects:
Online Access:https://e-forum.com.ua/en/journals/tom-13-1-2023/retrospektivny-strategichny-analiz-brend-menedzhmentu-lntu
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