Developing a business model focused on the planning sustainability of forest sector enterprises
The aim of the study is to analyze and develop prototypes of a sustainable business model for Ukrainian forest enterprises using a specific wood processing enterprise as an example. The number of publications on sustainable business models in international journals is increasing, which reflects the...
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| Format: | Article |
| Language: | English |
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Ukrainian National Forestry University
2024-10-01
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| Series: | Наукові праці Лісівничої академії наук України |
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| Online Access: | http://fasu.nltu.edu.ua/index.php/nplanu/article/view/833 |
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| author | Ihor Soloviy Orest Kiyko Vasyl Lavnyy Igor Bukhanevych Oksana Pelyukh Mykhailo Ilkiv Taras Chelepis Dmytro Savka Andriy Lutsenco |
| author_facet | Ihor Soloviy Orest Kiyko Vasyl Lavnyy Igor Bukhanevych Oksana Pelyukh Mykhailo Ilkiv Taras Chelepis Dmytro Savka Andriy Lutsenco |
| author_sort | Ihor Soloviy |
| collection | DOAJ |
| description | The aim of the study is to analyze and develop prototypes of a sustainable business model for Ukrainian forest enterprises using a specific wood processing enterprise as an example. The number of publications on sustainable business models in international journals is increasing, which reflects the growing importance of this area of research. The article analyzes the main countries, journals, leading authors and main disciplinary areas in which articles on sustainable business models are published. An analysis of the definitions of the term "sustainable business model" in the academic literature shows that, despite different interpretations, the emphasis is on creating value for a wider range of stakeholders by integrating social, environmental and economic activities. The case study company Millwood is located in the Carpathian region of Ukraine and is a representative of wood processing companies using local raw materials for production. Interviews with the company representatives allowed us to identify the vision of key resources and activities, key partners, value proposition, customer segments and relationships with them. The economic layer is the first component of a sustainable three-pillar business model, but it is not the main focus of the analysis, so it is deliberately simplified and not discussed in detail. However, it is important to emphasize that the financial health of a company is a prerequisite for its existence and ability to make a positive impact in the areas of social and environmental sustainability. Similar to the environmental layer of the business model framework, the social layer of the framework extends the initial (economic) business model by examining the organization's interaction with society through the lens of stakeholders.
Following the methodology of the three-layer business model framework, the social and environmental layers of the three-layer business model framework presented below are based on public data about the company, such as company reports, press releases, articles, and other publicly available data. Data on the environmental layer of the three-layer business model canvas is covered in more detail in the data on the environmental footprint of the company's products (Soloviy et al., 2024). The proposed sustainable business model of Millwood integrates the ideas of three dimensions based on the vision of sustainability. In general, it is concluded that in order to change the economic model from linear to circular, it is necessary to develop a strategy for the transition to circular economy principles, since its elements are only reflected in certain regulatory documents and publications, but have not become a platform for making business decisions based on sustainable development. |
| format | Article |
| id | doaj-art-8460e3bb64544989a00e87b4962487cf |
| institution | Kabale University |
| issn | 1991-606X 2616-5015 |
| language | English |
| publishDate | 2024-10-01 |
| publisher | Ukrainian National Forestry University |
| record_format | Article |
| series | Наукові праці Лісівничої академії наук України |
| spelling | doaj-art-8460e3bb64544989a00e87b4962487cf2025-02-06T08:31:02ZengUkrainian National Forestry UniversityНаукові праці Лісівничої академії наук України1991-606X2616-50152024-10-012727168180https://doi.org/10.15421/412424833Developing a business model focused on the planning sustainability of forest sector enterprisesIhor Soloviy0https://orcid.org/0000-0001-5885-6264Orest Kiyko1https://orcid.org/0000-0001-5504-0278Vasyl Lavnyy2https://orcid.org/0000-0003-2069-9026Igor Bukhanevych3Oksana Pelyukh4https://orcid.org/0000-0002-1889-3623Mykhailo Ilkiv5https://orcid.org/0009-0004-1630-9974Taras Chelepis6https://orcid.org/0000-0003-3845-4211Dmytro Savka7https://orcid.org/0009-0007-8060-5470Andriy Lutsenco8https://orcid.org/0009-0008-9628-1279Ukrainian National Forestry UniversityUkrainian National Forestry UniversityUkrainian National Forestry UniversityCEO, Millwood LLCUkrainian National Forestry UniversityUkrainian National Forestry UniversityUkrainian National Forestry UniversityUkrainian National Forestry UniversityUkrainian National Forestry UniversityThe aim of the study is to analyze and develop prototypes of a sustainable business model for Ukrainian forest enterprises using a specific wood processing enterprise as an example. The number of publications on sustainable business models in international journals is increasing, which reflects the growing importance of this area of research. The article analyzes the main countries, journals, leading authors and main disciplinary areas in which articles on sustainable business models are published. An analysis of the definitions of the term "sustainable business model" in the academic literature shows that, despite different interpretations, the emphasis is on creating value for a wider range of stakeholders by integrating social, environmental and economic activities. The case study company Millwood is located in the Carpathian region of Ukraine and is a representative of wood processing companies using local raw materials for production. Interviews with the company representatives allowed us to identify the vision of key resources and activities, key partners, value proposition, customer segments and relationships with them. The economic layer is the first component of a sustainable three-pillar business model, but it is not the main focus of the analysis, so it is deliberately simplified and not discussed in detail. However, it is important to emphasize that the financial health of a company is a prerequisite for its existence and ability to make a positive impact in the areas of social and environmental sustainability. Similar to the environmental layer of the business model framework, the social layer of the framework extends the initial (economic) business model by examining the organization's interaction with society through the lens of stakeholders. Following the methodology of the three-layer business model framework, the social and environmental layers of the three-layer business model framework presented below are based on public data about the company, such as company reports, press releases, articles, and other publicly available data. Data on the environmental layer of the three-layer business model canvas is covered in more detail in the data on the environmental footprint of the company's products (Soloviy et al., 2024). The proposed sustainable business model of Millwood integrates the ideas of three dimensions based on the vision of sustainability. In general, it is concluded that in order to change the economic model from linear to circular, it is necessary to develop a strategy for the transition to circular economy principles, since its elements are only reflected in certain regulatory documents and publications, but have not become a platform for making business decisions based on sustainable development.http://fasu.nltu.edu.ua/index.php/nplanu/article/view/833business processessustainable productionresponsible consumptioncircular economyvalue proposition |
| spellingShingle | Ihor Soloviy Orest Kiyko Vasyl Lavnyy Igor Bukhanevych Oksana Pelyukh Mykhailo Ilkiv Taras Chelepis Dmytro Savka Andriy Lutsenco Developing a business model focused on the planning sustainability of forest sector enterprises Наукові праці Лісівничої академії наук України business processes sustainable production responsible consumption circular economy value proposition |
| title | Developing a business model focused on the planning sustainability of forest sector enterprises |
| title_full | Developing a business model focused on the planning sustainability of forest sector enterprises |
| title_fullStr | Developing a business model focused on the planning sustainability of forest sector enterprises |
| title_full_unstemmed | Developing a business model focused on the planning sustainability of forest sector enterprises |
| title_short | Developing a business model focused on the planning sustainability of forest sector enterprises |
| title_sort | developing a business model focused on the planning sustainability of forest sector enterprises |
| topic | business processes sustainable production responsible consumption circular economy value proposition |
| url | http://fasu.nltu.edu.ua/index.php/nplanu/article/view/833 |
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