Mathematical Modelling of B2C Consumer Product Supply Strategy Based on Nonessential Demand Pattern

The influence of consumer psychological effects on customer needs has become a normal state of product sales models in the consumer goods supply chain field. The literature lacks systematic research on the mechanism through which consumer psychological effects affect customer needs. On the basis of...

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Bibliographic Details
Main Authors: Zhiyi Zhuo, Shuhong Chen, Hong Yan
Format: Article
Language:English
Published: Wiley 2024-01-01
Series:Journal of Mathematics
Online Access:http://dx.doi.org/10.1155/2024/7711868
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