Newspaper Coverage Effects on the Promotion of a Lifestyle Intervention Program

The study’s purpose was to measure the impact of an individually designed lifestyle intervention program on the readers of a regional newspaper. A newspaper with 180,000 daily readers covered a story about three untrained and overweight adults who participated in an individually designed lifestyle i...

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Bibliographic Details
Main Authors: Sindre M. Dyrstad, Leif I. Tjelta
Format: Article
Language:English
Published: Wiley 2013-01-01
Series:Journal of Obesity
Online Access:http://dx.doi.org/10.1155/2013/516767
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