Characteristics and impact of drug detailing for gabapentin.

<h4>Background</h4>Sales visits by pharmaceutical representatives ("drug detailing") are common, but little is known about the content of these visits or about the impact of visit characteristics on prescribing behavior. In this study, we evaluated the content and impact of det...

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Bibliographic Details
Main Authors: Michael A Steinman, G Michael Harper, Mary-Margaret Chren, C Seth Landefeld, Lisa A Bero
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2007-04-01
Series:PLoS Medicine
Online Access:https://journals.plos.org/plosmedicine/article/file?id=10.1371/journal.pmed.0040134&type=printable
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