Competitiveness of wine cooperatives in light of pricing strategies and marketing channels: Evidence from Germany
For decades, the literature has engaged in a robust debate regarding the competitiveness of wine cooperatives. Many studies suggest that these cooperatives may exhibit lower pricing competitiveness compared to other enterprise forms, while others have found the opposite. To clarify these conflicting...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Firenze University Press
2025-03-01
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| Series: | Wine Economics and Policy |
| Subjects: | |
| Online Access: | https://oaj.fupress.net/index.php/wep/article/view/16253 |
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