The Traditional Influence on Increasing Acceptance of Commercial Smartphone Applications in Specific Regions of the Arabic World
The consumer sector represents one of the key players in the diffusion of M-commerce in contemporary societies. Consumers’ traditionalism has a significant impact in determining the appropriate products to offer electronically, as well as in determining the functions and information that should be o...
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Main Author: | |
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Format: | Article |
Language: | English |
Published: |
Wiley
2021-01-01
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Series: | Complexity |
Online Access: | http://dx.doi.org/10.1155/2021/4336772 |
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