Brand Love Mediates Fashion Innovativeness, Perceived Quality, Value for Money, and Word of Mouth Effects
(1) Fashion innovation continues to develop, so value for money becomes important. Fashion brands that offer high quality products at competitive prices find it easier to attract consumers and win market competition. The revised text is as follows: (2) The formulation of the research problem is to...
Saved in:
Main Authors: | Ida Bagus Putu Wahyadyatmika, Luh Putu Mahyuni |
---|---|
Format: | Article |
Language: | English |
Published: |
Universitas KH Abdul Chalim, Prodi Ekonomi Syariah
2025-01-01
|
Series: | Indonesian Interdisciplinary Journal of Sharia Economics |
Subjects: | |
Online Access: | https://www.e-journal.uac.ac.id/index.php/iijse/article/view/5768 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Exploring the Influence of Brand Coolness on Brand Love and Brand Engagement: Systematic Literature Review
by: Lucia Mega Yuliana, et al.
Published: (2025-01-01) -
Brand Love and Brand Forgiveness: An Empirical Study in Turkey
by: Merve Yanar Gürce, et al.
Published: (2022-01-01) -
The Influence of Private Brand and National Brand on Brand Loyalty with Perceived Quality as an Intervening Variable on Tissue Products in Soloraya
by: Putri Febriqa Khairun Nisa’, et al.
Published: (2025-01-01) -
FACTORS AFFECTING CONSUMER-BASED BRAND EQUITY OF VIETNAMESE PHARMACEUTICAL COMPANIES
by: Nguyễn Cao Quỳnh Tú, et al.
Published: (2018-07-01) -
Tourism destination brand dimensions: an exploratory approach
by: José Manuel Cristóvão Veríssimo, et al.
Published: (2017-10-01)