DIGITAL MARKETING STRATEGIES BASED ON CONSUMER PERCEPTION OF THE BRAND. MAGAZIA MORĂRIȚEI CASE STUDY, IASI, ROMANIA
In the global agricultural landscape, small producers play a crucial role in preserving tradition, fostering resilience, and driving innovation. Despite operating on modest plots of land, they contribute significantly to feeding communities, conserving biodiversity, and sustaining rural economies. T...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
University of Agricultural Sciences and Veterinary Medicine, Bucharest
2024-01-01
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| Series: | Scientific Papers Series : Management, Economic Engineering in Agriculture and Rural Development |
| Online Access: | https://managementjournal.usamv.ro/pdf/vol.24_4/Art47.pdf |
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