FRANCHISING IN CULTURE

The urgency of franchise relations in the sphere of culture in Ukraine is grounded, the author definition of “franchise in culture” as an economic category is proposed and the main advantages and disadvantages of franchising in culture are systematized.

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Bibliographic Details
Main Author: M. Sitnitskiy
Format: Article
Language:deu
Published: Taras Shevchenko National University of Kyiv 2013-03-01
Series:Вісник Київського національного університету імені Тараса Шевченка. Серія Економіка
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Online Access:http://bulletin-econom.univ.kiev.ua/wp-content/plugins/download-attachments/includes/download.php?id=2289
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