Ensuring the performance of external communications: An informal classification of target groups

The increasing influence of the investment community on business sustainability highlights the need for a compre hensive understanding and accurate segmentation of this audience. The research aims to identify consistent criteria for intra group differentiation in the perception of financial reportin...

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Bibliographic Details
Main Author: Mikhail V. Rodchenkov
Format: Article
Language:English
Published: Ural State University of Economics 2024-11-01
Series:Управленец
Subjects:
Online Access:https://upravlenets.usue.ru/en/issues-2024/1709
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