User acceptance of AI voice assistants in Jordan’s telecom industry
Purpose:: This study aims to understand factors influencing consumer acceptance of artificial intelligence (AI) voice assistants used in customer support within telecom companies in Jordan. Methodology:: A survey was conducted involving 248 individuals who have experience with telecom support servic...
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| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Elsevier
2024-12-01
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| Series: | Computers in Human Behavior Reports |
| Subjects: | |
| Online Access: | http://www.sciencedirect.com/science/article/pii/S2451958824001544 |
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