ANALISIS SEGMENTASI WISATAWAN STAYCATION DI BALI
Staycation is a trend in Bali as an alternative to traveling during the pandemic. Using demographic, geographic, behavioral, and psychographic segmentation analysis, this study aims to identify the market segment of tourists staying in Bali. The method used in this research is quantitative, data col...
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Main Authors: | , |
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Format: | Article |
Language: | Indonesian |
Published: |
Universitas Udayana
2025-01-01
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Series: | Jurnal IPTA |
Online Access: | https://ojs.unud.ac.id/index.php/pariwisata/article/view/123401 |
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