E-shop – the Innovative Way of Sale and Communication

Currently, e-shop is very common form of retail sale. Today's consumer is very demanding and increasingly prefers shopping from the comfort of his home. Therefore, individual businesses are trying to meet this trend and in addition to traditional forms of marketing they are also offering online...

Full description

Saved in:
Bibliographic Details
Main Authors: Zdenka Šrámekova, Lucia Vilhanová
Format: Article
Language:English
Published: Wydawnictwo SGGW - Warsaw University of Life Sciences Press 2012-06-01
Series:Polityki Europejskie, Finanse i Marketing
Online Access:https://pefim.sggw.edu.pl/article/view/1472
Tags: Add Tag
No Tags, Be the first to tag this record!