Development of adaptive mechanisms of budget planning in the field of marketing activities in a turbulent economic environment
The article is devoted to the development of complex adaptation mechanisms in the field of financial planning of the organisation of marketing activities in a turbulent economic model, in which large economic systems have a certain asymmetry of the relationship between the dynamics of the growth of...
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Main Authors: | A. A. Sazonov, M. V. Sazonova |
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Format: | Article |
Language: | English |
Published: |
Publishing House of the State University of Management
2022-02-01
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Series: | Вестник университета |
Subjects: | |
Online Access: | https://vestnik.guu.ru/jour/article/view/3263 |
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